Outcome Engine
The Outcome Engine
Every call ends with a revenue event. Not a transcript. Not a sentiment score. A deterministic outcome your CRM can act on — automatically.
01 — The Problem
Voice Platforms Sell Conversations. VoiceB Sells Outcomes.
Every competitor — Bland, Retell, ElevenLabs — charges you per minute or per call. You pay whether the caller was a wrong number, a competitor, or a genuine buyer. You carry all the risk.
VoiceB flips the model. You only pay when a real revenue event occurs. The Outcome Engine is what makes that possible.
02 — Classification
Two Layers. Total Precision.
Every call is classified by Status, then by Outcome, then enriched with custom Tags.
Layer 1 — Status
Valid
Real person, genuine intent, within commercial scope.
Invalid
No sales opportunity. Excluded from billing.
Layer 2 — Outcomes
VALID OUTCOMES — BILLED
Sold
BilledCustomer accepts offer and provides required personal data. Strongest commercial outcome.
Talk to Agent
BilledValid lead with warm intent that needs human follow-up. Customer is interested but requires agent confirmation or has not provided full data.
* Sold and Talk to Agent outcomes may carry a Transferred label when real-time call transfer is active.
INVALID OUTCOMES — NEVER BILLED
Not Interested
No intent, wrong target, rejected offer
Voicemail
AI reached voicemail, no conversation
Dropped
Under 15 seconds, no meaningful interaction
Customer Care
Existing customer, out of sales scope
Busy
Caller's line was engaged
Unreachable
Number valid, never answered
Not Found
Phone number invalid or not found
Failed
Technical error, call could not connect
Invalid outcomes are never billed. You pay €0 across all plans for any invalid classification.
Layer 3 — Tags
Tags — Your Business Logic, Applied Automatically
On top of standard outcomes, VoiceB applies a second classification layer using Tags. Define unlimited custom tags in plain language — the AI applies them in real time based on what the caller actually says.
Outcomes
Answer what happened.
Tags
Answer what this call means for your business.
03 — Pricing
You Only Pay for Revenue Events
Pricing in EUR, USD, and GBP. Invalid calls are always free.
| Outcome | Status | Starter | Enterprise | Corporate |
|---|---|---|---|---|
| Invalid (all types) | Invalid | €0 / $0 / £0 | €0 / $0 / £0 | €0 / $0 / £0 |
| Talk to Agent | Valid | €2 / $2.20 / £1.80 | €1.50 / $1.65 / £1.35 | Custom |
| Sold | Valid | €9 / $10 / £8 | €7 / $7.70 / £6.20 | Custom |
| Closed | Valid | €20 / $22 / £18 | €15 / $16.50 / £13.50 | Custom |
All outcomes are configurable per client on Corporate plans. Tags do not affect billing.
See full pricing04 — How It Works
Deterministic Classification. Every Call. In Real Time.
01
Call Received
Inbound via PSTN, SIP, or WebRTC. Agent picks up in under 4 seconds.
02
Agent Executes
AI runs configured script, handles objections, collects required data.
03
Outcome Classified
Engine assigns Status + Outcome + Tags deterministically.
04
CRM Updated
Full outcome pushed to Salesforce, HubSpot, or webhook in real time.
05 — Comparison
The Model That Changes Everything
| Legacy Call Center | Voice Platforms (Bland, Retell) | VoiceB Outcome Engine | |
|---|---|---|---|
| Pricing model | Per agent hour | Per minute / per call | Per revenue event |
| Invalid calls | You pay | You pay | Always free |
| Risk | You carry all of it | You carry all of it | Shared — you pay only for value |
| CRM data | Manual entry | Transcripts only | Structured outcomes + Tags |
| Revenue attribution | Manual | None | Automatic |
06 — Proof
Outcomes in Production
30.4%
autonomous close rate across live deployments
96%
outcome classification accuracy
€0
cost per invalid call, across all plans and all invalid outcome types
07 — Get Started
See the Outcome Engine in Action
Book a demo and we'll show you exactly how outcomes are classified, pushed to your CRM, and turned into revenue attribution.